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Archived Auto News and Events for September 2011

Fiat Shares Plan to Own More of Chrysler by Year-end
Fiat S.p.A. announced earlier this week that it expects to increase its stake in Chrysler Group, currently at 53.5% to 58.5% by the end of 2011, pending the achievement of a previously set performance goal.
Dodge encourages customers to go on a treasure hunt for a free Journey
Last Friday, September 9th, Dodge launched a new ad campaign for its crossover vehicle the Journey, which is advertised with the slogan, "the search engine for the real world." What's the campaign? It's a literal treasure hunt.
Ford forms Partnership with Zipcar to Put Cars on College Campuses
On Wednesday, August 31st, Ford Motor Company shared a new way it's going green. How? By partnering with car-sharing company Zipcar, Inc. to supply vehicles for use by the largest customer base: university students at more than 250 campuses around the country.
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